workshop surveys the core curriculum covered in most university level graduate business programmes. The knowledge imparted will provide you with a strong overall business foundation. You will gain a good grasp of modern management practices.

While this workshop is no substitute for a 2- year MBA degree, it will equip you with the ability and skill to identify the most effective business tools and strategies to help you and your company and keep and sustain your competitive edge.

HOW YOU WILL BENEFIT

 • Discover how all components of business fit together
• Develop business strategy and achieve a sustainable competitive position
• Learn the language of business and communicate effectively
• Read and understand financial statements and analyse the financial health of a business
• Learn modern sales and marketing concepts and practices
• Develop an effective organization and successfully manage people
• Understand operations related issues in a business and how to enhance its efficiency and effectiveness 

• Basic concepts and the importance of developing a competitive strategy
• Undertaking & using selected analytical & strategic tools : The S model, Value Chain, Industry Analysis
• Portfolio strategies
• Comparing, contrasting and assessing your competitor’s strategy
• How to implement / execute strategy?
• Basic Accounting –Concept, accounting process
• Accounting Rules
• The Financial Statements : Evaluating the business financial health
• Ratio Analysis
• Managerial Accounting
• The role of marketing. What marketing does – it’s tools & processes
• The 5 Ps of marketing: Positioning, Product, Pricing, Placement (distribution) and Promotion.
• 7 – steps of Marketing Strategy Development
• Marketing Economies
• Discounted Cash Flows
• Capital Budgeting
• Capital Structure – Dividend
• Mergers & Acquisitions
• Commercial Skills
• Leadership: Qualities & Role of a Leader
• Motivation: Different Approaches
• Team Building: Role of Manager, Delegation
• The 6 – Ms of Capacity, Demand / Forecasting & Planning, Material Requirement Planning: MRP & ERP
• Inventory Control / Management Techniques
• Quality: TQM
• Supply Chain Management: Concept & Practices
• Change Management: Overcoming
  Resistance, Creativity & Innovation
• Business Communications
• Negotiations: Skills, Cross-cultural